Strengthening the Security of Loyalty Reward Systems: An In-Depth Analysis of Emerging Cyber Threats and Protection Mechanisms
Keywords:
Loyalty Rewards, Cybersecurity, Data Protection, Account Takeover, Blockchain, Customer Trust, Digital FraudAbstract
The study examines the security issues related to loyalty reward systems, vulnerabilities, protective countermeasures,organizational issues, and strategic frameworks. Thematic analysis showed that poor authentication, disjointedpractices, and miscalculated risks make loyalty schemes an attractive target of cybercriminals. Long-established protection like MFA, encryption
References
Cohen, M.C., 2018. Big data and service operations. Production and Operations Management, 27(9), pp.1709-1723.
Milutinovic, M., Dacosta, I., Put, A. and De Decker, B., 2015, August. uCentive: An efficient, anonymous and unlinkable incentives scheme. In 2015 IEEE Trustcom/BigDataSE/ISPA (Vol. 1, pp. 588 595). IEEE
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Published
2021-05-05
How to Cite
Sai Krishna Reddy Reddy. (2021). Strengthening the Security of Loyalty Reward Systems: An In-Depth Analysis of Emerging Cyber Threats and Protection Mechanisms . Journal of Computational Analysis and Applications (JoCAAA), 29(6), 1414–1420. Retrieved from https://eudoxuspress.com/index.php/pub/article/view/4681
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