Leveraging Data Analytics to Optimize Digital Wallet Payments: Focus on Fraud Prevention and Personalized User Experience

Authors

  • RamMohan Reddy Kundavaram

Keywords:

Digital Wallet, Payments, Data Analytics, Fraud Prevention, Personalized, User Experience.

Abstract

Digital Wallet payments have changed the financial landscape forever, making transactions easier and quicker.Nevertheless, the increasing use of digital wallets has brought fresh concerns about fraud and security risks. Dataanalytics techniques can be integrated to optimize t

References

Wessling, A., & Tiberius, V. (2019). Machine learning for mobile payment fraud detection: A review of recent trends. Journal of Financial Technology, 18(2), 124-139.

Koutsou, D., & Zervas, P. (2018). Secure mobile payments using digital wallets: Challenges and solutions. Journal of Financial Services Research, 22(3), 205-220.

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Published

2021-05-19

How to Cite

RamMohan Reddy Kundavaram. (2021). Leveraging Data Analytics to Optimize Digital Wallet Payments: Focus on Fraud Prevention and Personalized User Experience . Journal of Computational Analysis and Applications (JoCAAA), 29(5), 1011–1019. Retrieved from https://eudoxuspress.com/index.php/pub/article/view/3031

Issue

Section

Articles