The Role of Prime Time Hindi News in Shaping Public Discourse: A Critical Discourse Analysis
Keywords:
Prime Time Hindi News, Public Discourse, News Channel, Prime Time show, Socio-Political Agendas, Private News Channels, Audience, Media StudiesAbstract
In an era where information shapes societies, prime-time Hindi news channels wield significantpower in influencing public discourse. This paper delves into "The Role of Prime Time HindiNews in Shaping Public Discourse: A Critical Discourse Analysis," unraveling the intricateways in which these media giants mold perceptions, opinions, and narratives. Employing acritical discourse analysis framework, we meticulously examine the linguistic strategies, visualrhetoric, and framing techniques employed by leading Hindi news channels during prime timebroadcasts.
References
Van Dijk, T. A. (1993). Principles of critical discourse analysis. Discourse & Society, 4(2), 249283.
• Fairclough, N. (1995). Critical discourse analysis: The critical study of language. Longman


