Strategic And Financial Determinants Of Long Term Sustainability In Small And Medium Enterprises In India
Keywords:
Entrepreneurship, Small Enterprises, Success Factors, Business Strategies, External Environment, IndiaAbstract
This research explores the fundamental drivers that contribute to entrepreneurial success, particularly within small and medium enterprises (SMEs) in India. The purpose is to empower aspiring entrepreneurs with insights that can guide them in building sustainable
ventures. Eight distinct elements influencing enterprise success were identified and critically assessed.
References
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A. Al-Tit, A. Omri, and J. Euchi, “Critical success factors of small and medium-sized enterprises in Saudi Arabia: Insights from sustainability perspective,” Adm. Sci., vol. 9, no. 2, p. 32, 2019.


