Driving Retention: Key Motivators for Employees in the Competitive Indian Software Industry
Keywords:
Motivation, Job Satisfaction, Retention, Software Industry, Employees, IndiaAbstract
This study investigates the correlation between motivation and employee retention within the Indian software industry. It explores how various motivational factors influence employee retention across different organizational levels, aiming to identify strategies that enhance employee retention rates. The research links employee motivation to job satisfaction and analyzes the impact of these factors on employee turnover. Primary data was collected through surveys and interviews with software professionals (managers and non-managers) from various IT companies in India.
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