Ms. Sakshi Singh,Dr. N. K. Shrivastava. DIGITAL MARKETING INFLUENCE ON CONSUMER BUYING BEHAVIOUR: EVIDENCE FROM THE COSMETIC SECTOR. Journal of Computational Analysis and Applications (JoCAAA) [Internet]. 2024 Jan. 20 [cited 2026 Aug. 21];32(1):1535-4. Available from: https://eudoxuspress.com/index.php/pub/article/view/5773