Aniket Kishor Tembhurne ,Dr. Avinash M. Sahurkar (2024) “Green Brand Positioning and Consumer Segmentation: A Study on Segments that are Most Likely to Buy Eco-Apparel”, Journal of Computational Analysis and Applications (JoCAAA), 33(08), pp. 8230–8239. Available at: https://eudoxuspress.com/index.php/pub/article/view/5251 (Accessed: 25 August 2026).