MS. SAKSHI SINGH,DR. N. K. SHRIVASTAVA. DIGITAL MARKETING INFLUENCE ON CONSUMER BUYING BEHAVIOUR: EVIDENCE FROM THE COSMETIC SECTOR. Journal of Computational Analysis and Applications (JoCAAA), [S. l.], v. 32, n. 1, p. 1535–1545, 2024. Disponível em: https://eudoxuspress.com/index.php/pub/article/view/5773. Acesso em: 7 oct. 2026.