KOTTEESWARAN S,DR.R. MURUGAN,. Impact of CRM on Customer Retention and Satisfaction in Private Banking Sector – Special Reference to Vellore District . Journal of Computational Analysis and Applications (JoCAAA), [S. l.], v. 33, n. 08, p. 6100–6109, 2024. Disponível em: https://eudoxuspress.com/index.php/pub/article/view/3614. Acesso em: 20 oct. 2026.