DR. K. AJITHA. A study on artificial intelligence in marketing: Role and its impact on marketers and Consumers. Journal of Computational Analysis and Applications (JoCAAA), [S. l.], v. 33, n. 07, p. 2119–2127, 2024. Disponível em: https://eudoxuspress.com/index.php/pub/article/view/2866. Acesso em: 22 oct. 2026.